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1. Schedule Your Real Estate Goals
Weekly for Success As
we've all heard now for many, many years
it's very important to know exactly what
your goals are. If we don't have a
target in mind then how do we know
whether or not we are successful at
hitting it? And in a business like real
estate with so much going on each and
every day and so many distractions vying
for our attention how can we continually
know if we're on track to achieving our
goals when we're constantly in the heat
of battle?
There
are many different ways to set goals and
many different time frames we can
utilize for setting our goals. In our
industry, for example, it's very normal
at the beginning of every year for us to
set our goals for the year including how
much business we want to do and how much
money we intend to make. But if we don't
watch out we can find ourselves getting
closer to the end of the year realizing
that we're not exactly on track to
accomplishing our goals. By that time it
may be too late to make the corrections
in our game plans that will enable us to
achieve the goals that we wrote down for
ourselves at the beginning of the year.
In
order to help ensure that we stay on
track I find that it is sometimes
extremely helpful to schedule goals on a
week-to-week basis when working in real
estate. If there's one thing you've
probably noticed about our business it's
that there tends to be a natural
week-to-week cycle in how we conduct our
activities. There's a natural beginning
and end to this cycle each and every
week, and when one week ends the new
week is there right in front of us once
again ready for us to continue with this
process.
The
problem with this is if we don't watch
out we can continue along a path with
relatively little or no true feeling of
how we're doing along the way. This can
lead to us being unclear as to whether
or not we're succeeding or failing, and
also have us feel uncertain as to
whether or not we're on track to
accomplishing our goals for the year.
This is why I really, really recommend
that you set goals on a week-to-week
basis along the way throughout the year.
Before
you begin each week make a list of goals
that, if you accomplish them by the end
of the week, you'll feel that you've had
a successful week in your real estate
business. And as the week progresses
look at your list of goals twice each
day for about 10 to 30 seconds each
time. I personally find it best to look
at my weekly goals the first thing in
the morning and also immediately after
lunch each and every day.
What
this does for you is it allows you to
stay grounded and focused during the
work week on what you know will have you
feel like you've had a successful week
in your business when the week finally
comes to an end. Phones will be ringing,
demands will be thrust upon you, people
will tell you that you must drop
everything you're doing and take care of
their needs immediately, and still
you'll be looking at your list twice a
day making sure that you're budgeting
the appropriate time to get the truly
important things done for the week.
Interruptions will definitely happen
throughout the week, but by allowing
yourself the entire week to accomplish
what's important you allow yourself the
flexibility to respond in the moment to
urgent matters and still have the time
to complete the goals that are important
to both you and your career.
When
you make your list of goals for the week
have some of the goals be activities
that are a little bit of a stretch for
you but that you know you can accomplish
if you just apply yourself and budget
your time appropriately. Don't write an
impossible to accomplish, pie-in-the-sky
list of goals. This process is about
giving you the feeling of winning, not
beating yourself up along the way.
When
you set your weekly goals in advance
before you begin the new week you allow
yourself to design a plan for success at
a time when your mind is clearer and in
a better position to recognize what
truly will determine a successful week
for you. Also, when you schedule
important goals on a week-to-week basis,
this allows you to check-in with
yourself 52 times a year and make any
necessary adjustments in your strategy
to get you exactly where you want to go
in your real estate career. This kind of
continual, ongoing feedback to yourself
is invaluable in having you achieve your
long-term real estate goals in the
shortest possible time.
When
you schedule your goals weekly you can
constantly stay focused on what you must
do in the short run to achieve the
long-term success that you desire in
your real estate career. Interruptions
and urgent demands will still popup on a
daily basis, but by allowing yourself
seven days at a time to accomplish what
you know is important you are giving
yourself the total flexibility to
respond appropriately to anything in the
moment while still accomplishing what's
most important to both you and your
career every single week.
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